Outreach Story
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Community Event?

TIMptations becomes
GC Farms Local.

Finding new ways to serve the community.

In the spring of 2010, Tim Chiala, then involved in fresh market productions at GC Farms, was in search of a way to better serve his community in a sustainable way. He wanted to be able to share his family’s fresh picked local produce directly with his community. He also wanted to promote and spread awareness about land stewardship, water conservation, supporting local economies, and agricultural education. This included educating children (and adults alike) about the health benefits of a local, seasonal diet.

Based on these motivations, TIMptations was born in June 2010. And throughout the program’s four years of operation, Tim delivered tens of thousands of boxes packed with fresh-picked, seasonal produce (most items picked within hours of delivery). He also added a Chef Division to his program in 2012, delivering fresh-picked local produce to bay area chefs.

In 2013, Tim was promoted to General Manager at Nature Quality, a GC Farms company. While Tim embraced the challenge of running the company, he found he had less and less time available to nurture his CSA program. In search of a viable resource for his customers, Tim turned to his neighbor to the south, Eating with the Seasons, partnering with them. The partnership relieved him of operational demands, while still allowing him to remain involved in growing aspects.

Passing on responsibilities to Eating with the Seasons did not mean Tim’s community-building aspirations had relented. Although he no longer had the time to run the CSA program, in 2015 he re-invented the website which was previously dedicated to the CSA program, transforming it into this GC Farms Local community website. In so doing, he laid the foundation for a whole new way to support sustainability and nurture his local community.

TIMptations CSA (Community Supported Agriculture) boxes shown above furnished local community members with weekly (and bi-weekly) produce. The boxes were replenished each week with the freshest, seasonal, locally grown produce available. Picked at peak maturity, almost all most produce items were picked within 24 hours of when members received them.

CSA programs are a great way to support local agriculture, local economies, protect the environment by shortening food transportation time, and eat healthier, too!